Unique Buying Group Merger Seeks to Bring Lower Prices and Greater Consumer Visibility to Professional Hearing Care


Contact: AudNet Hearing Group, David Smriga, M.A.
VP Corporate Communications.
Telephone: 888-962-7266
Email: DSmriga@audnetHG.com

FOR IMMEDIATE RELEASE

January 29 – 2018: Two well known group purchasing enterprises, AuDNet, Inc. and Marcon Hearing Group have today announced their merger into the newly formed AUDNET Hearing Group (AHG). According to principles in the new company, the benefits of this merger to current and future members include lower costs for hearing aids and related products, opportunities to share in ownership, customizable concierge business support services, and membership conferences where the collective talents, voices and resources of members, staff and suppliers are coordinated to effectively promote the role professional care plays in treating hearing concerns.

Stated Dr. Gregory Frazer, Au.D., Ph.D., CEO of AHG, "The need for lowering costs and building a strong consumer-pointed identity for professional hearing care value has never been greater. Securing lower costs can only be achieved through a large group buying a large number of hearing aids. With this merger, we have taken a giant leap forward and can now deliver greater value to both our members as well as our manufacturing partners. Building a compelling consumer identity can also only be accomplished through a coordinated nationwide effort. This merger has moved us forward on that front as well."

AUDNET Hearing Group is aggressively pursuing opportunities to extend their innovative merger tactic beyond these two anchor organizations. "Whether buying direct or through a buying group, all independent practices must recognize that it is essential to leverage their collective buying power as productively as possible. Merging groups into an ever larger single group maximizes that productivity", stated Dale Thorstad, President of AHG. "Lower operating costs increases value. Couple that cost value with nationally recognized professional care excellence and our members secure a valuable path to success."

Adam DiPuccio, Au.D., a private practice owner and co-chair of the AHG Board of directors observed, "For audiologists, hearing instrument specialists, ENT and medical practices, AHG represents a new era in collective purchasing for the hearing industry. This is a vital business strategy needed to keep independent practices competitive in an environment where cost is being characterized as THE focus of a hearing aid purchase, and a justification to bypass important professional care. It's time that independent businesses unite in a meaningful way to level the cost playing field and advance the professional care message. AHG is a key step in that process."

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For more information about AHG, visit the AHG website at www.audnetHG.com, or contact David Smriga at dsmriga@audnetHG.com.