#  Public Health and Hearing Health Awareness: Highlighting the Importance and Value of Hearing Care

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**Presentation Date:** 03 November 2023

**Duration:** 1:28:33

**Return to:** [AuDacity Archive](https://audiologist.org/audacity-archive)

This session will focus on innovative initiatives in hearing and hearing loss awareness. Dr. Lin will provide an overview of the Hearing Number, a metric that can help consumers better understand their hearing and how it changes over time. Dr. Edwards will discuss the COM-B model, a public health framework that can be sued to understand factors that influence consumer behavior when purchasing hearing aids.

Upon completion, participants will be able to:

1. Upon completion, participants will be able to calculate the hearing number
2. Upon completion, participants will be able to describe the COM-B model of hearing care delivery
3. Upon completion, participants will be able to integrate consumer awareness initiatives into their audiology practices

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**Speakers:** Frank Lin, M.D., Brent Edwards, Ph.D.
**Moderator:** Dawn Heiman, Au.D.