Independent practice owners across healthcare face many of the same challenges: attracting the right patients, increasing care acceptance, retaining patients, generating positive reviews and referrals, and managing rising costs while delivering quality care. This year the cross-disciplinary panel returns to bring together leaders in dentistry, chiropractic, and veterinary medicine to share lessons from building and growing successful practices, including their transformational “a-ha” moment, and strategies that created a foundation for long-term success.
Panelists will explore how they use social media, specialization, community-building, financial solutions, and emerging technologies – such as AI - to strengthen the patient experience. By looking beyond audiology, participants will gain fresh perspectives, practical ideas, and potential solutions that can be adapted to strengthen independent practices, elevate the audiologist’s role, and advance hearing and balance care.
Attendees will be able to:
- Compare patient acquisition, retention, referral, and community-building strategies used by independent practice owners in dentistry, chiropractic, and veterinary medicine and identify approaches that can be adapted to audiology.
- Evaluate practical approaches to care acceptance and financial access, including patient financing, that can help patients obtain recommended care while supporting sustainable practice performance amid rising costs.
- Identify current and emerging applications of AI and other practice innovations that can improve patient engagement, operational efficiency, and long-term practice growth.
